Good to Great in Educational Development

Good to Great , or Just Good ?

Executive Overview Good to Great has been on BusinessWeek’s best-seller list since its October 2001 release. In Good to Great, author Jim Collins identified a set of 11 firms as great, then used them to derive five management principles he believed led to “sustained great results.” We contend that due to two fatal errors, Good to Great provides no evidence that applying the five principles to o...

Moving your board from good to great.

confront the rapid, transformational changes under way in health care. They must keep their organizations focused on their mission to meet community health needs, encourage collaboration and generative thinking with internal and external partners, and engage in governance practices that foster disciplined oversight and decision-making processes. A benchmarked, practiced and disciplined board pr...

Asymmetric Roles of Advertising and Marketing Capability in Financial Returns to News: Turning Bad to Good and Good to Great

News reports that carry positive or negative sentiment about a firm influence the firm’s stock price performance. This study examines the role of firm controllable marketing factors, namely, advertising spending and marketing capability, in moderating the relationship between news stories and firm stock returns. Drawing on a large panel data sample of over 7000 firmmonth observations, the resul...

Good Practices in Development Communication Good Practices in Development Communication

Good Educational Experiments Are Not Necessarily Good Change Processes

1 Jeffrey Froyd, Texas A&M University, Department of Electrical Engineering, Zachry Engineering Center, MS3128, College Station, TX 77843-3128, [email protected] 2 Debra Penberthy, University of Wisconsin, Learning through Evaluation, Adaptation and Dissemination Center, Madison, Wisconsin 53706, [email protected] 3 Karan Watson, Texas A&M University, Associate Dean, College of Engineering...